The Shopping Centre industry is driven by people. It’s the skills and expertise of the people that manage, develop and evolve shopping centres for their...
Tag - marketing
Casey May, Director at Redsteps Marketing shares 10 ideas that will help you to continue engaging shoppers while in-centre events are not possible. These...
With the current diversity of challenges facing many businesses, a key to survival is giving customers a reason to return, and the easiest way to do this is by...
The Shopping Centre industry is driven by people. It’s the skills and expertise of the people that manage, develop and evolve shopping centres for their...
The Shopping Centre industry is driven by people. It’s the skills and expertise of the people that manage, develop and evolve shopping centres for their...
The Shopping Centre industry is driven by people. It’s the skills and expertise of the people that manage, develop and evolve shopping centres for their...
The Shopping Centre industry is driven by people. It’s the skills and expertise of the people that manage, develop and evolve shopping centres for their...
The Shopping Centre industry is driven by people. It’s the skills and expertise of the people that manage, develop and evolve shopping centres for...
First there were kiosks – someone thought about putting one in a mall and a new source of revenue was born. Then it was casual leasing followed by ‘pop...
The Shopping Centre industry is driven by people. It’s the skills and expertise of the people that manage, develop and evolve shopping centres for...
With Christmas sales to exceed $50 billion this year in Australia, marketers across the country have been very focussed on how their centres can get a slice of...
The Shopping Centre industry is driven by people. It’s the skills and expertise of the people that manage, develop and evolve shopping centres for...
Belmont Forum in Perth, Western Australia has launched its Spring Summer 2018 (SS18) looks with a unique campaign – Celebrate Your Look – featuring...
One of south west Sydney’s largest shopping centres is bringing sand, sea and summer vibes to Campbelltown this September and October with its very own beach...
It’s proof that print catalogues drive retail sales as the major retail players take out the highest awards at the The Australasian Catalogue Association...
Dexus-owned QV Melbourne will be presenting Game/On, a program of events bringing everyone’s favourite pixelated games to life in a retro gaming festival. Over...
The 2018 SCCA Marketing Awards finalists have just been released and are listed below. Congratulations! The campaign with the highest score, regardless of the...
Stockland has released an inspirational Father’s Day Campaign, launching across its national social and owned media channels to an audience of over 415,000...
Kiwi Property has announced today that it will be an official sponsor of the upcoming Project Runway New Zealand season, set to air on TVNZ 2 this September...
Chatswood Chase celebrates the arrival of spring with an inspiring fashion lecture series presented by fashion designer and TV personality Claudia Chan Shaw...
The SCCA Marketing Awards are being fine-tuned in order to ensure they match the ever-changing nature of Centre Marketing. Some really exciting changes have...
Recent experiences with, and expectations of poor customer service are the primary reasons for decreasing consumer traffic counts to specific Australian...
The Shopping Centre industry is driven by people. It’s the skills and expertise of the people that manage, develop and evolve shopping centres for...
Who has the ‘most instagrammable sunset in Dubai’? It’s the sunset located at Dubai Festival City Mall. The mall is one of the major shopping...
Big Data, we’re told, is the answer to most commercial problems. We’re now informed it’s the solution for shopping centres in their battle against the online...
In Australia, it is estimated that over $2 billion dollars is spent on Mother’s Day. So it’s no surprise shopping centre marketers are delivering innovative...
St Ives Shopping Village invites customers to join in a knitathon from 7 May 2018 to 3 June where scarfs will be knitted for the Hornsby Ku-ring-gai Women’s...
Scentre Group have unveiled the new Westfield.com.au and Westfield.co.nz to support a truly connected customer experience, using digital technology to...
The 2017 Shopping Centre Marketing Awards, run by the Shopping Centre Council of Australia (SCCA), took place this year at the stunning Doltone House venue on...
Once a guerrilla marketing tactic, pop-up stores are now deeply integrated in today’s retail landscape, becoming a core strategy for many brands...
To the business. This could well have been the world marketing awards thanks to the standard of entries...