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Owned media assets are unlocking new revenue streams for shopping centres

7 out of 10 Westfield customers strongly agree that they look for and engage with content on the connected screen network
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About the author

Angus Frazer

Angus Frazer is Co-Founder of Sonder (wearesonder.com), which has helped to unlock more than $4 billion in owned media value for global corporations including Coles Supermarkets, Telstra, Da-vid Jones, Coles Liquor, Kellogg's, KFC and Myer. Angus has 20 years’ experience working in me-dia and marketing and is passionate about helping companies unlock the value of their owned assets.

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