Industry News

Ed.Square amps up the fun with flagship iPlay entertainment centre

Entertainment centre iPlay coming to Ed.Square

Western Sydney will soon have a new home of family fun, when leading Australian entertainment centre iPlay opens its doors in Frasers Property Australia’s new Ed.Square Town Centre in the coming months.

It’s a major coup for the new town centre, which is at the heart of the new Ed.Square community right next door to the Edmondson Park train station. With Coles and Liquorland already open and serving the community, iPlay will join a host of new stores to open their doors from the first half of this year.

Warwick Dowler, Development Director, Frasers Property Australia, says the flagship iPlay store will make a great addition to the growing community. “At Ed.Square Town Centre, we’re delivering a real community asset where there will be something for everyone, and iPlay will create a real point of difference,” he said.

The 1,600m2 store will feature 80 to 100 arcade games, including the latest releases and vintage classics, as well as a party room, perfect for birthday parties and corporate events. It will also be the first iPlay centre in Sydney to feature bowling lanes and its very own bar featuring cocktails and seating area, to be known as Jimmy’s Bar.

The first iPlay centre in Sydney to feature bowling lanes

“When people have great fun together it creates great memories and strong community bonds,” said Dowler. “iPlay will be a great place for families from Ed.Square and the broader community to come together, socialise and make connections.”

Nikki Elphinstone, National Operations Manager, iPlay said she is thrilled to bring the unparalleled social gaming experience to the Ed.Square community.

“Our arcades are for everyone, regardless of age. Whether you’re a little kid or a very grown-up kid, there’s something for you,” she said, adding, “iPlay brings out the inner child in all of us.

“If you are looking for indoor entertainment for a fun family day, iPlay Ed.Square is the place to go. I can’t wait to open our doors and bring some nostalgic joy to Ed.Square at a time when we all need it.”

The 1,600m2 store will feature 80 to 100 arcade games

iPlay Ed.Square will open from 9am till late, seven days a week. Stage one of Ed.Square Town Centre will comprise 25,000m2 of retail space and on completion of stage two, up to an additional 15,000m2, meaning the Town Centre will comprise up to 40,000m2 of retail space.

At Ed.Square, Frasers Property has collaborated with world-class architectural firms HDR, GroupGSA and Hassell to deliver the vision for a 21st century town centre, integrated with 1,884 homes in a mix of apartments, terraces and ‘mews’-style town homes.

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