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Indooroopilly Shopping Centre to launch Automall West precinct this month

The Automall West precinct is brought to life by Eagers Automotive

Indooroopilly Shopping Centre is driving retail forward and revolutionising the way we shop for cars by bringing an Australian first shopping experience to Brisbane with the launch of the Automall West precinct this month.

The 2,400m2 Automall West precinct is part of a $40 million project at Indooroopilly Shopping Centre and will house more than eight car brands, acting as a one-stop destination for car shopping, servicing, and maintenance.

Brands such as Porsche, Jaguar, Land Rover, Ford, Volkswagen, Subaru & Honda will be on display and allow for test drives from the carpark.

The precinct, brought to life by Eagers Automotive, will seamlessly integrate amongst the 350 other retail stores including David Jones and Myer, hosted in centre.

Steven Ihm, Centre Manager at Indooroopilly Shopping Centre is excited to bring this unique experience to the Australian market.

“It’s a whole new way to shop, now you can shop for a new SUV, as well as an outfit for the weekend,”

“We’ve taken eight top car brands and integrated them into the shopping centre experience as another way to elevate our shopping offer and disrupt the industry,” Ihm said.

“Automall West is for the entire family featuring a children’s playground and café,” he said

The space has been designed by Sydney-based Public Design Group – renowned for their innovative retail concepts and blends seamlessly with the shops around it. Along with shopping for a new car, Automall West will offer the convenience of servicing your car while shopping Brisbane’s premier fashion and lifestyle destination.

Eagers Automotive COO, Keith Thornton said: “We know that what customers are looking for in a car shopping experience has changed. By bringing our car sales operation into the familiarity of a shopping centre environment, we’re simply modernising our offering. It’s an Australian first that we couldn’t be more excited about.”

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Shopping Centre News

Shopping Centre News (SCN) is in the ‘information business’, and is perceived as such by its readers. Daily industry news makes shoppingcentrenews.com.au a must-visit as part of the morning routine for those who want to keep right across the latest retail developments and events, while SCN's premium magazine is the leading publication for the shopping centre industry in Australia and New Zealand.

Known as the ‘industry bible’ SCN is printed five times a year with fascinating, in-depth features and important critical analysis written by known industry insiders as well as the popular ‘Guns’ reports, which ranks Australian shopping centre performances. Shopping Centre News is the only publication in the world that features centre statistics on Turnover, Turnover per square metre and Specialty Shop turnover per square metre for every major centre in Australia.

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