Lunar New Year 2021 falls on Friday 12 February this year, and although there isn’t the influx of Chinese tourists into Australia due to travel...
Category - Marketing
For the Tamworth community, the cancellation of the 49th Country Music Festival was both a financial and emotional blow. The annual festival attracts an...
In an effort to support CBD businesses, The City of Sydney’s Adapt and Advance webinar series kicks off today and is targeted at the retail and...
There is no doubt that 2020 has been unprecedented (that word again) and no one could have predicted what Christmas would look like in shopping centres...
Whether you were baking homemade focaccia, making meals for your family, buying local produce or supporting your local restaurants – Food has been a source of...
This article by Gerry Mezzina of Norbit combines information gleaned from three recent McKinsey reports about consumer behaviour as they relate to COVID-19...
Val Morgan Outdoor (VMO) has secured an exclusive large format tender with next-generation, iconic screens at one of Sydney’s key retail, commuter and...
In collaboration with schools in the local area, Narellan Town Centre (NTC) is hosting a display of creative tree artworks as part of its inaugural ‘Local...
In acknowledgement of such an unexpected year and in the spirit of Christmas, Stockland has released its annual festive campaign video – ‘The Story of Ibis’...
Charter Hall shopping centres are ‘In the Mood for Merry’, after a year that has been like no other. It’s time to reimagine Christmas and capture the joy that...
Many Melbourne centres are making their comeback with interesting activations and events. Coinciding with two major fashion dates in the shopping calendar –...
Scentre Group has released its official Christmas campaign, ‘The Night (way) before Christmas’, as the countdown to the festive season and Santa’s early...
Back in August 2020, Stockland sought expressions of interest from local, professional artists in delivering a public art mural, with the selected artists to...
Macarthur Square in partnership with the newest A-League club, Macarthur FC, has launched a competition to find South West Sydney’s next up-and-coming football...
Stockland has partnered with Sydney-based presenter, stylist and author, Jules Sebastian, on a six-part Instagram TV recipe series – with episodes released...
Halloween is usually an opportunity for communities to come together, but this year things obviously look quite different. Mirvac shopping centres are...
GPT’s Highpoint Shopping Centre in Melbourne is running a free weekly activity program designed for children aged two to five to learn, play and explore...
On September 25th, one of Sydney’s leading brand outlets, Birkenhead Point, launched a Digital Visitor Passport, housing 48 exclusive in-centre offers...
Proving health and safety can be entertaining, Vicinity Centres’ Chatswood Chase has taken an inventive approach to ensuring the community feels safe at...
Christmas is bound to look a little different this year, so to celebrate the festive season while acknowledging the difficult year we’ve had, Central West...
We’ve all got a lot of brands in our centres but are we a brand ourselves? Does your centre have a ‘brand’? Should it have one? Brands harness customer...
‘Big data’ is an increasingly used term and the experts tell us it’s the way of the future for shopping centres. John Dwyer maintains that big data should be...
Stockland has launched a new campaign across its Western Australia portfolio, which will see special retailer gifts delivered to residents in the company’s...
With school holidays around the corner, Hervey Bay’s locals and visitors will be able to experience ‘Virtually Wild’ which brings an...
The Spring Freshtival has launched at The Square Mirrabooka to celebrate the arrival of Spring this September with delicious events, giveaways and fun for the...
There’s no doubt that this year has been tough for a lot of people in the community, with COVID-19 causing a lot of uncertainty and anxiety for families...
Love Your Community is the latest initiative from Macquarie Centre, a content series celebrating the centre’s whole community. The series aims to bring to life...
As Sydney’s CBD continues to navigate the impacts of COVID-19, three of its most iconic shopping destinations, managed by Vicinity Centres – the QVB, Strand...
While Victoria continues to struggle with life in lockdown, QICGRE’s Eastland Shopping Centre have been engaging their community in a significant way...
Advertisers and brands today require greater agility and speed to market to adapt to the ever-changing conditions of 2020. This is leading to an increase in...
With the current diversity of challenges facing many businesses, a key to survival is giving customers a reason to return, and the easiest way to do this is by...
Lendlease shopping centres across the country this week will be promoting National Hoodie Day (Monday 10 August) to support AIME, an Australian educational...