One of south west Sydney’s largest shopping centres is bringing sand, sea and summer vibes to Campbelltown this September and October with its very own beach...
Category - Marketing
This article could set benchmarks for Community Marketing! NorthWest Shopping Centre in Auckland, NZ has moved into the community with a passion. The article...
‘Rich data’, ‘advanced shopper analytics’ and ‘virtual blue tooth beacons’. These are marketing terms unheard of just a few years ago. Ben Walker takes us into...
The Hills Super Centre hosted the Three Birds Renovation team – aka Bonnie Hindmarsh, Erin Cayless and Lana Taylor who shared their easy to follow interior...
Capitalising on one of Sydney’s best-kept secret city views, Mirvac’s Broadway Sydney launched an exclusive open-air rooftop roller skating rink for the...
The International Visitor Survey last year revealed Australia has welcomed more than 1.3 million Chinese visitors over the past year – second only by a narrow...
How can a sustainable garden improve your health and wellbeing? What are beneficial bugs and how can you attract them? How can you grow your own organic edible...
In our last magazine issue, we featured Bayfair Shopping Centre on the front cover. The story featured plans for redevelopment and also highlighted...
It’s proof that print catalogues drive retail sales as the major retail players take out the highest awards at the The Australasian Catalogue Association...
Dexus-owned QV Melbourne will be presenting Game/On, a program of events bringing everyone’s favourite pixelated games to life in a retro gaming festival. Over...
Lakeside Joondalup has secured one of Australia’s most popular beauty influencer, Perth-based Lauren Curtis, as the face of their inaugural Springfest beauty...
‘ZOOM’, a colourful eye popping interactive experience, marks an Australian first for the New York and London international artist duo Craig and Karl to...
Grand Plaza Shopping Centre a single-level regional centre located south of the Brisbane CBD, managed by Vicinity Centres has found differentiation in its...
The 2018 SCCA Marketing Awards finalists have just been released and are listed below. Congratulations! The campaign with the highest score, regardless of the...
Stockland has released an inspirational Father’s Day Campaign, launching across its national social and owned media channels to an audience of over 415,000...
Chadstone – The Fashion Capital recently launched its Spring Summer 18 (SS18) campaign starring Australian model, Nicole Trunfio. With the fashion season...
Kiwi Property has announced today that it will be an official sponsor of the upcoming Project Runway New Zealand season, set to air on TVNZ 2 this September...
Chatswood Chase celebrates the arrival of spring with an inspiring fashion lecture series presented by fashion designer and TV personality Claudia Chan Shaw...
The SCCA Marketing Awards are being fine-tuned in order to ensure they match the ever-changing nature of Centre Marketing. Some really exciting changes have...
Sally Harding shares with us the success story and growth of the in-house multimedia business across Lendlease’s 15 shopping precincts – enabling the retail...
Recent experiences with, and expectations of poor customer service are the primary reasons for decreasing consumer traffic counts to specific Australian...
The Galeries is the ultimate lifestyle and cultural destination for fashion, food, art and music in the heart of Sydney. The Galeries as a keen benefactor of...
There are over 100,000 Australian women and teenage girls who every month go without female sanitary products because they cannot afford them, due to...
The Vicinity Centre owned DFO portfolio sales continue to soar as Australians flock to DFO centres. The popularity of outlet centres are reflected in the sales...
Dexus continues to create ‘BIG Change for small change’ across Australia, supporting hospitals. Throughout August 2018, Dexus shopping centres nationally will...
Most shopping centres have a program of upgrading mall furniture to the latest and greatest, so when Belmont Forum in Perth had old benches to give away they...
Across the industry many shopping centres have focussed their efforts on NAIDOC Week, solidifying that shopping centres are a very important platform to...
What’s in a brand? Well, it turns out a whole lot. Shopping Centre News explores this new Australian study which measures brand equity – a measurement that is...
Personalisation is essential to every business if they are to deliver relevant products and services for customers. Each and every person is unique with...
Shopping centres need to innovate and create new services and offers to remain relevant in their communities. Melbourne’s Galleria in the heart of the...
Who has the ‘most instagrammable sunset in Dubai’? It’s the sunset located at Dubai Festival City Mall. The mall is one of the major shopping...
Big Data, we’re told, is the answer to most commercial problems. We’re now informed it’s the solution for shopping centres in their battle against the online...
