Shopper Media Group has rebranded to Shopper, strengthening its hold in retail out of home (OOH) media. Shopper’s out-of-home advertising screens are...
Category - Marketing
For Victoria’s two-week school holiday period, GPT managed Highpoint Shopping Centre has created Yeti-Ville, a free immersive and educational activity zone...
Ranfurlie Asset Management (RAM), developer and operator of a successful stable of suburban Melbourne shopping centres, is harnessing the power of digital...
Vicinity Centres’ Karratha City has continually demonstrated its commitment in celebrating its diverse community and its ongoing desire to create a hub and...
Macquarie Centre has announced the second session of The Good Life Series for 2021, with an exciting range of fashion offers and activations taking place on...
This article written by Noel Cook, oOh!media was first published in SCN Vol.39 No. 2 – CBD Guns 2021 oOh!media is confident about the CBDs future. Their data...
This article by Johanna Williams, General Manager, Rundle Mall was first published in SCN Vol. 39 no. 2 CBD Guns issue Rundle Mall is more than South...
To help local charities continue the amazing work they do within the community, Lakelands Shopping Centre (WA), owned by ISPT, partnered with the Peel...
A new partnership between Eastland, the Maroondah Positive Education Network (MPEN), Communities of Wellbeing (COWB) and URSTRONG has facilitated the delivery...
Two prominent shopping centre owners have selected oOh!media to enhance their appeal with new and upgraded out-of-home (OOH) assets designed to engage...
The Galeries has unveiled the first piece in its new Artist in Residence public art series, an initiative proudly supported by the City of Sydney that both...
For centres, determining which retail out-of-home formats influence shoppers best can be challenging. With screens and placement options varying enormously, it...
Broadmeadows Central has delivered a unique multi-sensory art experience to the heart of Melbourne’s north in celebration of Ramadan. Every year, Muslims...
Stockland is helping mums communicate to their loved ones the special gifts they’d like to receive this Mother’s Day in a fun way that preserves the magic of...
Newly released shopping visitation and sales trend data may go some way to answering one of the more difficult questions: Who’s the favourite parent? Data...
Komo, a digital activations platform that allows you to easily create user-first digital experiences, has announced a new integration with Blackhawk Network, a...
Lendlease is expanding its advertising platform and will bring in-house the management of its small format digital advertising across its shopping centres and...
Stockland Wetherill Park has kicked off its two-week-long House of Kicks experience in-centre, which will run until Sunday 2nd May, 2021. Michael Iraninejad...
Stockland has partnered with creative agency VANDAL to bring a new Augmented Reality (AR) experience to eight of its retail centres across NSW and Queensland...
The suburbs surrounding The Square Mirrabooka make up one of the most multicultural areas in Australia. Harmony week is an opportunity to celebrate diversity...
Scentre Group has unveiled its biggest ever Westfield promotion, offering customers the chance to win $10,000 every day, as well as more than $5 million worth...
Mirvac Retail has announced a partnership with the Australian National Maritime Museum to showcase a number of exhibits in a series of free activations for...
Share the Dignity and Retail First Shopping Centres have teamed up for the fourth year running to make a real on-the-ground difference fighting period poverty...
Lunar New Year 2021 falls on Friday 12 February this year, and although there isn’t the influx of Chinese tourists into Australia due to travel...
For the Tamworth community, the cancellation of the 49th Country Music Festival was both a financial and emotional blow. The annual festival attracts an...
In an effort to support CBD businesses, The City of Sydney’s Adapt and Advance webinar series kicks off today and is targeted at the retail and...
There is no doubt that 2020 has been unprecedented (that word again) and no one could have predicted what Christmas would look like in shopping centres...
Whether you were baking homemade focaccia, making meals for your family, buying local produce or supporting your local restaurants – Food has been a source of...
This article by Gerry Mezzina of Norbit combines information gleaned from three recent McKinsey reports about consumer behaviour as they relate to COVID-19...
Val Morgan Outdoor (VMO) has secured an exclusive large format tender with next-generation, iconic screens at one of Sydney’s key retail, commuter and...
In collaboration with schools in the local area, Narellan Town Centre (NTC) is hosting a display of creative tree artworks as part of its inaugural ‘Local...
In acknowledgement of such an unexpected year and in the spirit of Christmas, Stockland has released its annual festive campaign video – ‘The Story of Ibis’...
