Author - Helen Bakewell

Helen Bakewell is a research professional with nearly 30 years’ experience in the shopping centre industry working at R&H, LLS, Lend Lease, AMP and Directional Insights.

Research Trends

Kidulting Around

Cinemas in shopping centres only occurred in the 1990s. Look at new usages – from mobile phones to sporting footwear – and what you see is a society in...